Programme Structure
Year 1 – Module
- Business Communications
- Introduction to Marketing
- Fundamentals of Business Management
- Managing Information Systems
- Introduction to Digital Marketing
- Mobile and Social Media Marketing
- Email Marketing
- Website Design and Optimization
Year 2 – Module
- Consumer Behavior in Digital Environment
- Content Marketing
- Search Engine Optimization
- Display and Video Advertising
- Digital Marketing Insights and Analytics
- Digital Innovation and Entrepreneurship
- Digital Strategy and Planning
- Project
Awarding Body
Enroll Now
Programme Structure
Year 1 – Module
- Business Communications
- Introduction to Marketing
- Fundamentals of Business Management
- Managing Information Systems
- Introduction to Digital Marketing
- Mobile and Social Media Marketing
- Email Marketing
- Website Design and Optimization
Year 2 – Module
- Consumer Behavior in Digital Environment
- Content Marketing
- Search Engine Optimization
- Display and Video Advertising
- Digital Marketing Insights and Analytics
- Digital Innovation and Entrepreneurship
- Digital Strategy and Planning
- Project
Awarding Body
Enroll Now
Programme Structure
Year 1 – Module
- Business Communications
- Introduction to Marketing
- Fundamentals of Business Management
- Managing Information Systems
- Introduction to Digital Marketing
- Mobile and Social Media Marketing
- Email Marketing
- Website Design and Optimization
Year 2 – Module
- Consumer Behavior in Digital Environment
- Content Marketing
- Search Engine Optimization
- Display and Video Advertising
- Digital Marketing Insights and Analytics
- Digital Innovation and Entrepreneurship
- Digital Strategy and Planning
- Project
Awarding Body
Enroll Now